our recommended ai Tools & apps (84 of them!!)

Here is a comprehensive list of apps and tools. Most are integrated with AI. They are listed below with their web addresses and descriptions, organised into categories to help you.

Our team have been testing 100's of them out on our own business for the past 12 months. Whilst most of those below aren't perfect for our own brand, they showed enough quality for us to feel that they may be able to play a part for other businesses.

To learn all of these would take months, but during your training, we will introduce you to the tools that we feel be most beneficial to you and your business.

Finance & Accounting Tools

• Square Invoices
  Web Address: https://squareup.com/invoices
• Description: Square Invoices allows businesses to easily create and send professional invoices to their customers. It also helps you collect payments from those invoices, whether online or through other methods. This tool simplifies the process of billing clients and getting paid for your work.
  
  
• Xero
  Web Address: https://www.xero.com/
• Description: Xero is an online accounting software that helps small businesses manage their money. It allows you to track income and expenses, send invoices, and connect to your bank accounts. This tool simplifies bookkeeping and helps you keep your financial records organised.
  
  

HR Tools

• BambooHR
  Web Address: https://www.bamboohr.com/
• Description: BambooHR is an all-in-one HR software designed for small and medium-sized businesses. It centralises employee data, streamlines hiring, onboarding, payroll, and time-off management. This tool helps businesses manage their workforce efficiently and improve employee experience.
  
  
• Gusto
  Web Address: https://gusto.com/
• Description: Gusto provides an integrated platform for payroll, benefits, and HR for small and medium-sized businesses. It automates tasks like tax filing and direct deposits, offers health benefits administration, and tools for hiring and onboarding. This helps businesses simplify their employee management and compliance.
  
  
• Lattice
  Web Address: https://lattice.com/
• Description: Lattice is an all-in-one platform for managing your workforce, bringing together HR, performance management, employee engagement, and compensation tools. It helps businesses develop high-performing teams and make data-driven decisions about their people. It aims to streamline HR operations and foster a better employee experience.
  
  

Knowledge Management & Collaboration

• Slab
  Web Address: https://slab.com/
• Description: Slab is a knowledge base and wiki that helps teams organise and share their internal documentation and knowledge. It provides a clean writing experience and unified search across connected tools. This makes it easier for teams to find information and learn together.
  
  

Notes & Organisation

• Evernote
  Web Address: https://evernote.com/
• Description: Evernote is a popular app designed to help you take notes, organise your ideas, and keep track of information across all your devices. You can save text, images, web pages, and audio clips, making it a versatile tool for remembering everything. It helps you stay organised and easily find important details whenever you need them.
  
  

Presentation & Documentation

• Gamma
  Web Address: https://gamma.app/
• Description: Gamma is an AI-powered tool that helps you quickly create engaging presentations, documents, or webpages. It uses AI to generate content and design, allowing you to focus on your ideas while it handles the visual presentation. It's a modern alternative to traditional slide and document creation software.
  
  
• Pitch
  Web Address: https://pitch.com/
• Description: Pitch is a modern, collaborative presentation software designed to help teams create beautiful and engaging presentations quickly. It offers a wide range of templates and real-time collaboration features. This tool is perfect for startups and businesses that need to deliver impactful pitches.
  
  

Productivity & Project Management

• ClickUp
  Web Address: https://clickup.com/
• Description: ClickUp is a versatile project management software that helps teams organise tasks, manage projects, write documents, and communicate in one place. It's highly customisable and can adapt to various workflows, aiming to eliminate busywork and keep everything organised. It also incorporates AI features for automated tasks and insights.
  
  
• Notion
  Web Address: https://www.notion.so/
• Description: Notion is a versatile online workspace where you can write notes, manage projects, and organise your work. It's like a digital notebook, task manager, and knowledge base all in one place. Many teams use it to keep everything organised and collaborate effectively.
  
  
• Trello
  Web Address: https://trello.com/
• Description: Trello is a visual tool that helps you organise tasks and projects using boards, lists, and cards. You can easily see what needs to be done, who is doing it, and what's completed. It's a great way for teams to collaborate and keep track of their work in a simple, visual way.
  
  

Communication & Collaboration
(Team Chat & Video Call

• Google Chat
  Web Address: https://chat.google.com/
• Description: Google Chat is a secure and intelligent communication tool for teams, integrating seamlessly with Google Workspace. It offers direct messaging, group conversations, and file sharing, helping teams stay connected and collaborative.
  
  
• Microsoft Teams
  Web Address: https://www.microsoft.com/en-gb/microsoft-teams/
• Description: Microsoft Teams is a comprehensive collaboration platform combining workplace chat, video meetings, file storage, and application integration. It allows teams to communicate efficiently, share documents, and work together in a centralised hub.
  
  
• Slack
  Web Address: https://slack.com/
• Description: Slack is a popular messaging app designed for teams to communicate and collaborate efficiently. It organises conversations into channels, allows for direct messaging, file sharing, and integrates with many other business tools. It helps reduce email clutter and keeps team discussions organised.
  
  
• Zoom
  Web Address: https://zoom.us/
• Description: Zoom is a very popular tool for having online video meetings with groups of people. You can use it for work calls, online classes, or just to chat with friends and family face-to-face from different locations. It lets you see and hear each other, and even share your computer screen.
  
  

Customer Relationship Management (CRM)

• HubSpot
  Web Address: https://www.hubspot.com/
• Description: HubSpot is an all-in-one platform that helps businesses grow by managing their customers, marketing efforts, sales, and customer service. It brings all these different parts of a business together in one place, making it easier to attract and keep customers. Think of it as a central hub for all your business operations.
  
  
• Pipedrive
  Web Address: https://www.pipedrive.com/
• Description: Pipedrive is a user-friendly CRM specifically built for sales teams in small businesses and startups. It helps you visualise your sales process, manage deals, and track your sales activities. It's designed to be very intuitive, allowing sales teams to focus on closing deals efficiently.
  
  
• Zoho CRM
  Web Address: https://www.zoho.com/crm/
• Description: Zoho CRM is a cost-effective, all-in-one customer relationship management tool designed for small to mid-sized businesses. It helps you manage sales, marketing, and customer support activities in one place, making it easier to organise customer information and track interactions.
  
  

Customer Support & Live Chat

• Tawk.to
  Web Address: https://www.tawk.to/
• Description: Tawk.to is a completely free live chat software that allows businesses to communicate with website visitors in real-time. It offers unlimited chats, a ticketing system, and customisation options, making it an excellent no-cost solution for immediate customer support on a website.
  
  
• Tidio
  Web Address: https://www.tidio.com/
• Description: Tidio combines live chat with AI-powered chatbots to help small businesses engage customers and generate leads directly from their website. It's designed for ease of use, allowing even non-technical users to set up automated responses and provide 24/7 support.
  
  
• Zoho Desk
  Web Address: https://www.zoho.com/desk/
• Description: Zoho Desk provides free customer service software for up to three users, offering a unified platform for managing customer inquiries from various channels like email and web forms. It includes a ticketing system, self-service portal, and mobile apps, helping small businesses organise and respond to customer requests efficiently.
  
  

Email Marketing

• Brevo (formerly Sendinblue)
  Web Address: https://www.brevo.com/
• Description: Brevo is a marketing and sales platform that combines email marketing, SMS, chat, and CRM features, offering a robust free plan for sending emails. It's designed to help small businesses build customer relationships and automate their marketing communications. You can use it to create professional email campaigns and manage your customer interactions from one place.
  
  
• Mailchimp
  Web Address: https://mailchimp.com/
• Description: Mailchimp is a widely used email marketing platform that is user-friendly and offers a free plan suitable for small businesses to start building their audience. It provides tools for creating email newsletters, managing contact lists, and automating campaigns, making it easy to engage with customers.
  
  
• MailerLite
  Web Address: https://www.mailerlite.com/
• Description: MailerLite is a budget-friendly email marketing solution known for its simplicity and clean interface, making it ideal for small businesses focused on newsletters and basic automation. It includes a drag-and-drop editor, landing page builder, and features for audience segmentation.
  
  
• Zoho Campaigns
  Web Address: https://www.zoho.com/campaigns/
• Description: Zoho Campaigns offers a comprehensive yet affordable email marketing solution, especially valuable for businesses already using other Zoho products. It features a drag-and-drop editor, email automation, and detailed analytics, helping small businesses create effective email campaigns.
  
  

Link Management

• Bitly
  Web Address: https://bitly.com/
• Description: Bitly is a tool that takes long web addresses and makes them much shorter and easier to share. Besides shortening links, it also helps you track how many people click on your links and where those clicks come from. This is useful for understanding how well your online content is reaching people.
  
  
• Linktree
  Web Address: https://linktr.ee/
• Description: Linktree helps you share many important links with your audience using just one simple link. It's especially useful for social media profiles where you can only have one clickable link, like on Instagram. You can create a mini-webpage that lists all your websites, social media profiles, or other content in one organised place.
  
  
• Lnk.Bio
  Web Address: https://lnk.bio/
• Description: Lnk.Bio offers a versatile link-in-bio tool that allows you to create a customisable landing page with all your important links. It's a great alternative for social media profiles, helping you direct followers to your various online presences quickly and efficiently.
  
  

Social Media Management

• Buffer
  Web Address: https://buffer.com/
• Description: Buffer is a tool that helps you manage and schedule your posts across different social media platforms. You can plan out your content in advance and have it automatically posted at the best times. This saves you time and ensures your social media presence stays active and consistent.
  
  
• Hootsuite
  Web Address: https://www.hootsuite.com/
• Description: Hootsuite is a widely used platform for managing multiple social media profiles, scheduling posts, and tracking performance. It helps businesses streamline their social media efforts, monitor brand mentions, and engage with their audience across various platforms from a single dashboard.
  
  
• Later
  Web Address: https://later.com/
• Description: Later focuses on visual scheduling for platforms like Instagram and TikTok, making it ideal for content creators and businesses with a strong visual presence. It offers tools for planning, previewing, and scheduling posts, helping to maintain a consistent and appealing social media feed.
  
  

Sales & Lead Management

• Apollo.io
  Web Address: https://www.apollo.io/
• Description: Apollo.io is a tool that helps sales teams find potential customers and reach out to them. It provides contact information for leads and helps automate the sales process. It's designed to make finding and connecting with customers much more efficient.
  
  
• Closebot
  Web Address: https://closebot.io/
• Description: Closebot is an AI tool that helps automate sales conversations. It can talk to potential customers and figure out if they are a good fit for your product or service. This frees up human sales teams to focus on the most promising leads.
  
  
• Lead Enforce
  Web Address: https://leadenforce.com/
• Description: Lead Enforce helps businesses check if their potential customer information (leads) is accurate and up-to-date. It also helps add more useful details to these leads. This ensures that sales teams are working with high-quality information, leading to better results.
  
  

AI Content & Art Creation

• Adobe Firefly
  Web Address: https://www.adobe.com/sensei/generative-ai/firefly.html
• Description: Adobe Firefly is a family of creative generative AI models that allows users to create stunning images and text effects from simple text descriptions. It integrates with Adobe's creative tools, enabling designers and marketers to quickly generate unique visuals and explore creative ideas.
  
  
• ChatGPT
  Web Address: https://chat.openai.com/
• Description: ChatGPT is an AI chatbot that you can talk to like a human. You can ask it questions, have conversations, and even ask it to write things for you. It's a versatile tool that can understand and generate human-like text.
  
  
• Gemini
  Web Address: https://gemini.google.com/
• Description: Gemini is an AI assistant developed by Google that can help you with many tasks. It's designed to be a helpful companion for writing, brainstorming ideas, and answering complex questions. Think of it as a smart helper for your everyday needs.
  
  

Copywriting & Content Generation

• Claude
  Web Address: https://www.anthropic.com/product/claude
• Description: Claude is an AI that understands and creates human-like text. It can answer your questions, write stories, or help with various writing tasks. Think of it as a smart writing assistant that can understand what you need.
  
  
• Lavender AI
  Web Address: https://www.lavender.ai/
• Description: Lavender AI is designed to make your emails better and help you write them faster. It gives you tips and suggestions in real-time as you type. This tool aims to help you write more effective emails without a lot of effort.
  
  
• Neuronwriter
  Web Address: https://neuronwriter.com/
• Description: Neuronwriter is an AI tool that helps you create written content, like blog posts or articles. It also helps make sure your content is found easily on search engines like Google (this is called SEO). It's like having a writing assistant and a marketing expert in one tool.
  
  
• Swipe Builder (swipebuilder.io)
  Web Address: https://swipebuilder.io/
• Description: Swipe Builder helps you quickly create professional-looking sales and landing pages for your products or services. It uses AI to suggest content and provide templates. This makes it easier to build web pages that encourage people to buy or sign up.
  
  
• Swiped.co
  Web Address: https://swiped.co/
• Description: Swiped.co is a collection of successful marketing and writing examples, often called "swipe files." It uses AI to help you find inspiration and ideas for your own projects. This tool is great for seeing what has worked well for others in marketing.
  
  
• Swipefile.com
  Web Address: https://swipefile.com/
• Description: Swipefile.com offers a collection of proven marketing examples and ideas, often called "swipe files," enhanced with AI. It helps you get inspiration for your marketing campaigns and improve your strategies. This tool is a resource for effective marketing content.
  
  

Design & Graphics

• Adobe Express
  Web Address: https://www.adobe.com/express/
• Description: Offers intuitive tools for creating graphics, photos, and videos with professional results.
  
  
• Canva
  Web Address: https://www.canva.com/
• Description: Canva is an easy-to-use graphic design platform for creating all sorts of visual designs, like social media posts, presentations, and flyers. It has many templates and a simple drag-and-drop system, so even beginners can make professional-looking graphics. You don't need to be a design expert to use it effectively.
  
  
• VistaCreate
  Web Address: https://create.vista.com/
• Description: A user-friendly design platform with a vast library of templates for various visual content.
  
  

E-commerce Tools

• Dropispy
  Web Address: https://dropispy.com/
• Description: Dropispy is a tool for people involved in e-commerce and dropshipping. It helps you find successful products and strategies by analysing competitor ads. This gives you an edge in the online selling world.
  
  
• JungleScout
  Web Address: https://www.junglescout.com/
• Description: JungleScout is a tool specifically for people who sell products on Amazon. It helps you find profitable products, track sales, and analyse market trends. This is a must-have for anyone looking to succeed in Amazon e-commerce.
  
  
• Shopify
  Web Address: https://www.shopify.com/
• Description: Shopify is a leading e-commerce platform that allows businesses to easily set up and manage their online stores. It provides everything needed to sell products, from website building and payment processing to marketing and shipping tools.
  
  
• Wix (E-commerce)
  Web Address: https://www.wix.com/ecommerce/
• Description: Wix offers comprehensive e-commerce capabilities built into its website builder, enabling small businesses to create and manage their online shops. It provides tools for product listings, inventory management, secure payments, and order tracking.
  
  

Marketing & Analytics

• Adplexity
  Web Address: https://adplexity.com/
• Description: Adplexity is a tool that helps you understand how other businesses are running their online ads. It shows you what ads are working well and where they are being shown. This helps you create better advertising campaigns for your own business.
  
  
• Kompyte
  Web Address: https://kompyte.com/
• Description: Kompyte helps businesses keep an eye on what their competitors are doing online. It tracks their marketing, sales, and product updates. This gives you valuable information to help your business stay ahead.
  
  

Audience & Market Research

• Answer The Public
  Web Address: https://answerthepublic.com/
• Description: Answer The Public shows you what questions people are asking online about specific topics. It visualises these questions, helping you understand what your audience is curious about. This is very useful for creating content that people are actively searching for.
  
  
• BuiltWith
  Web Address: https://builtwith.com/
• Description: BuiltWith is a tool that tells you what technologies a website is using. For example, it can show if a website uses a specific online store system, analytics tools, or other software. This helps you understand how other businesses build their online presence.
  
  
• Glimpse
  Web Address: https://meetglimpse.com/
• Description: Glimpse uses AI to spot new trends before they become popular. It helps businesses and individuals discover what's gaining traction in the market. This gives you an early advantage to create products or content that are in demand.
  
  
• SparkToro
  Web Address: https://sparktoro.com/
• Description: SparkToro helps businesses understand who their audience is and where they spend their time online. It gives you insights into their interests, the websites they visit, and the social media they use. This information is key for creating effective marketing campaigns that reach the right people.
  
  

Content & SEO

• BuzzSumo
  Web Address: https://buzzsumo.com/
• Description: BuzzSumo helps you find popular content on the internet related to any topic. It also identifies influential people who share content in your industry. This tool is great for figuring out what kind of content performs well and who to connect with.
  
  
• Reallygoodemails
  Web Address: https://reallygoodemails.com/
• Description: Reallygoodemails is a collection of well-designed email examples. It uses AI to analyse these designs and suggest ways to improve your own emails. It's a great resource for getting inspiration and making your email campaigns more effective.
  
  
• Semrush
  Web Address: https://www.semrush.com/
• Description: Semrush is a powerful all-in-one tool for improving your website's visibility on search engines and managing your online marketing. It helps you find keywords, see what your competitors are doing, and make sure your website is healthy. It's a comprehensive suite for digital marketing.
  
  

Data & Business Intelligence

• Branalyzer
  Web Address: https://branalyzer.com/
• Description: Branalyzer is an AI-powered tool that helps businesses understand their brand's reputation and compare it to competitors. It analyses online mentions and sentiment about your brand. This tool gives you insights into how your brand is perceived in the market.
  
  
• Reoon Yellow Pages Scraper
  Web Address: https://reoon.com/yellow-pages-scraper
• Description: Reoon Yellow Pages Scraper is a tool that can gather business information from online Yellow Pages directories. It helps businesses collect data for sales leads or market research. This is useful for building lists of potential customers or understanding different industries.
  
  
• Uphex
  Web Address: https://www.uphex.com/
• Description: Uphex is a tool that collects and makes sense of large amounts of data for businesses. It helps you see your data clearly through charts and graphs. This allows companies to understand their information better and make smart choices.
  
  

General Marketing Tools

• Google Alerts
  Web Address: https://www.google.com/alerts
• Description: Google Alerts is a free service that sends you emails whenever a new web page, news article, or blog post mentions topics you care about. You can set up alerts for your name, company, or any keyword. It's a simple way to stay informed about what's happening online.
  
  
• Perplexity.ai
  Web Address: https://www.perplexity.ai/
• Description: Perplexity.ai is a search engine that uses AI to give you direct answers to your questions, along with the sources of that information. Instead of just a list of links, it tries to provide a clear and concise summary. It's a smart way to get information quickly and verify it.
  
  

Social Media Analytics

• Socialblade
  Web Address: https://socialblade.com/
• Description: Socialblade is a tool that tracks statistics and growth for social media accounts, especially popular on platforms like YouTube and Twitch. It helps content creators see how their channels are performing and compare them to others. It gives you an overview of social media performance.
  
  
• Socialspy
  Web Address: https://socialspy.io/
• Description: Socialspy is a tool for monitoring social media activities and trends. It's useful for businesses to understand what's being said about them online and what trends are emerging. This tool helps you monitor your social media presence.
  
  

Meeting & Transcription Tools

• Descript
  Web Address: https://www.descript.com/
• Description: Descript is an all-in-one audio and video editor with powerful transcription capabilities. It allows you to edit audio and video by editing the transcribed text, making it a highly efficient tool for content creation and post-production.
  
  
• Fireflies.ai
  Web Address: https://fireflies.ai/
• Description: Fireflies.ai is an AI assistant that joins your online meetings to automatically record and write down everything said. It can summarise discussions and even identify important action items for you. This tool saves you time by taking notes so you can focus on the conversation.
  
  
• Otter.ai
  Web Address: https://otter.ai/
• Description: Otter.ai is an AI-powered tool that turns spoken conversations, like meetings or interviews, into written notes. It can also identify speakers and highlight key points, making your notes easy to search through later. This helps you remember important details from discussions without having to write everything down yourself.

Personalisation & Avatars

• Bitmoji
  Web Address: https://www.bitmoji.com/
• Description: Bitmoji lets you create a personalised cartoon version of yourself, like a digital emoji. You can then use this unique avatar in various apps, especially for sending fun and expressive stickers in messages. It's a creative way to represent yourself online.
  
  
• Fotor (Avatar Maker)
  Web Address: https://www.fotor.com/features/ai-avatar-maker/
• Description: Fotor's AI Avatar Maker is an online tool that allows you to create various avatar styles from your photos, including cartoon, anime, and professional avatars. It's an easy way to generate unique digital representations of yourself for different platforms.
  
  
• Zmoji
  Web Address: https://www.zmoji.com/
• Description: Zmoji is an app that allows you to create personalised 2D cartoon avatars and emojis from your photos. You can customise various features of your avatar, making it look just like you, and use it in messages and on social media to express yourself creatively.
  
  

Podcast Tools

• Anchor (now Spotify for Podcasters)
  Web Address: https://podcasters.spotify.com/
• Description: Anchor (now Spotify for Podcasters) is a free and user-friendly platform that simplifies every step of podcasting, from recording and editing to hosting and distribution. It allows you to create episodes directly from your phone or computer, add music, and easily publish to Spotify and other major platforms, making it ideal for new podcasters.
  
  
• Audacity
  Web Address: https://www.audacityteam.org/
• Description: Audacity is a free, open-source audio editor and recorder, widely popular among podcasters for its comprehensive set of tools for editing and mixing audio. It's a great option for beginners due to its zero cost and extensive online tutorials, allowing you to clean up sound, add effects, and produce professional-sounding episodes.
  
  
• CastMagic
  Web Address: https://www.castmagic.io/
• Description: CastMagic is a tool for people who make podcasts or other audio content. It uses AI to take your audio and turn it into useful things like summaries or different types of content. This helps you get more out of your recordings and reach a wider audience.
  
  
• ElevenLabs
  Web Address: https://elevenlabs.io/
• Description: ElevenLabs is a tool that uses AI to create realistic voices from written text. You can make voices that sound natural for audiobooks, videos, or even games. It's like having a professional voice actor at your fingertips, powered by artificial intelligence.
  
  
• Riverside.fm
  Web Address: https://riverside.fm/
• Description: Riverside.fm is a platform for recording high-quality podcasts and video interviews remotely. It records separate audio and video tracks for each participant, ensuring professional-grade content even when recording over the internet. It's ideal for podcasters and content creators who need clean recordings.
  
  

Prompt Engineering

• Promptmetheus
  Web Address: https://promptmetheus.com/
• Description: Promptmetheus is a platform that helps you create and refine instructions (called "prompts") for AI models. By making your prompts better, you can get more accurate and useful results from AI. It's about teaching the AI how to give you exactly what you need.
  
  
• Snack Prompt
  Web Address: https://snackprompt.com/
• Description: Snack Prompt provides AI-generated ideas or starting points for creative writing, brainstorming, and various other tasks to spark creativity. If you're stuck, it can give you a "snack" of inspiration to get your creativity flowing. It's a helpful tool for overcoming writer's block or getting new ideas.
  

Video & Design Tools

• CapCut
  Web Address: https://www.capcut.com/
• Description: CapCut is a free and easy-to-use tool for editing videos and creating graphics, popular for social media. It helps you quickly make professional-looking videos with features like adding music, effects, and even automatic captions. You can use it on your phone or computer to make your videos stand out.
  
  
• DaVinci Resolve
  Web Address: https://www.blackmagicdesign.com/products/davinciresolve/
• Description: DaVinci Resolve is a powerful, professional video editing software that also offers a free version suitable for beginners. It lets you cut, colour correct, add visual effects, and mix audio for your videos, all in one program. While it can be used by experts, its free version is a great way for new editors to learn comprehensive video production.
  
  
• Synthesia
  Web Address: https://www.synthesia.io/
• Description: Synthesia is a platform that allows you to create professional-looking videos using AI-generated avatars. You can type in text, and the AI will create a video with a realistic person speaking your words. It's a powerful tool for making videos without needing cameras or actors.
  
  
• VidIQ
  Web Address: https://vidiq.com/
• Description: VidIQ is a tool designed to help YouTube creators grow their channels. It provides insights into what keywords to use, how to optimise your videos for search, and how to understand your audience better. It's like having a YouTube expert guiding you.